Approach
To enable the Silico AI marketing team to manage their own marketing and information content on their website, I utilized the powerful content management system (CMS) capabilities of Webflow. I created custom collections for different types of content, such as blog posts, case studies, team introductions, which could be easily managed by the marketing team using the Webflow editor.
This approach allowed them to add new content, update existing content, and manage their site's overall content strategy without needing to rely on developers. With the use of Webflow collections and editor, the marketing team had full control over their site's content and could easily make changes to optimize their marketing efforts.
Micro-interactions.
Micro interactions such as hover effects and subtle animations were implemented to enhance the linear content on the webpages, providing a more engaging and interactive experience for Silico AI's users.
Dynamic components.
Even the animated sections of the Silico AI website use dynamic content pulled from the Webflow CMS, empowering the team to update their own site without any coding knowledge.
By using the Webflow CMS and Editor, the Silico AI team can easily manage and update their website content without the need for costly developer assistance, reducing overall website maintenance costs.
