Case Study

Anyshift Branding

How I created the branding for Anyshift.

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Case Study

Anyshift Branding

How I created the branding for Anyshift.

Back

Case Study

Anyshift Branding

How I created the branding for Anyshift.

Back

Project Details

Client:

Anyshift Ai

Type:

Branding

Objective:

Create the Anyshift Brand and Mockups.

Tools:

Figma

Overview

The Anyshift branding case study details the process of creating a professional brand identity for a new SaaS company. The project involved upgrading an existing logo, establishing corporate colors, and designing mockups to represent the brand's purpose. Research and persona development were key in understanding the complex services Anyshift offers.

The outcome included a refined logo that reflects the concept of "shifting," along with visual assets that enhance the website's presentation. The project was deemed successful, with positive feedback from the client.

Project Details

Client:

Anyshift Ai

Type:

Branding

Objective:

Create the Anyshift Brand and Mockups.

Tools:

Figma

Overview

The Anyshift branding case study details the process of creating a professional brand identity for a new SaaS company. The project involved upgrading an existing logo, establishing corporate colors, and designing mockups to represent the brand's purpose. Research and persona development were key in understanding the complex services Anyshift offers.

The outcome included a refined logo that reflects the concept of "shifting," along with visual assets that enhance the website's presentation. The project was deemed successful, with positive feedback from the client.

Project Details

Client:

Anyshift Ai

Type:

Branding

Objective:

Create the Anyshift Brand and Mockups.

Tools:

Figma

Overview

The Anyshift branding case study details the process of creating a professional brand identity for a new SaaS company. The project involved upgrading an existing logo, establishing corporate colors, and designing mockups to represent the brand's purpose. Research and persona development were key in understanding the complex services Anyshift offers.

The outcome included a refined logo that reflects the concept of "shifting," along with visual assets that enhance the website's presentation. The project was deemed successful, with positive feedback from the client.

The new logo incorporates the notion of shifting left or right which is a term use in connection with what Anyshift does.

For the Anyshift logomark/icon we take the left and right shift arrows to create the logomark.

Corporate colors and type styles are set ready for anything.

Interface design.

The final design for the Anyshift interface was not ready for commercial eyes at the time of creating the artwork for the website so I created mockups for what it could look like and to set the brand design style.

The objective here was to have visual assets for the website and to be able to get a feel for how the brand would present itself in the real world.

How it worked out.

Having the brand, colors typography and mockups prior to the build of the site made the process significantly easier. As with any project good groundwork and preparation are essential especially in case with little wiggle room in both money and time.

The project is a success and Anyshift are now live.

What my client said.

We are very happy with all the work Chris has done. Our site is fast, easy to manage and he went above and beyond to provide us with everything we needed from our brand to print items and of course the website.

Chris does what he promises and know what he is talking about.

Roxane Fisher

CEO & Co-Founder - Anyshift

How it worked out.

Having the brand, colors typography and mockups prior to the build of the site made the process significantly easier. As with any project good groundwork and preparation are essential especially in case with little wiggle room in both money and time.

The project is a success and Anyshift are now live.

What my client said.

We are very happy with all the work Chris has done. Our site is fast, easy to manage and he went above and beyond to provide us with everything we needed from our brand to print items and of course the website.

Chris does what he promises and know what he is talking about.

Roxane Fisher

CEO & Co-Founder - Anyshift

How it worked out.

Having the brand, colors typography and mockups prior to the build of the site made the process significantly easier. As with any project good groundwork and preparation are essential especially in case with little wiggle room in both money and time.

The project is a success and Anyshift are now live.

What my client said.

We are very happy with all the work Chris has done. Our site is fast, easy to manage and he went above and beyond to provide us with everything we needed from our brand to print items and of course the website.

Chris does what he promises and know what he is talking about.

Roxane Fisher

CEO & Co-Founder - Anyshift